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At dh Multimedia, we believe in offering all the tools and services to you, our customer, to make your business or oganization successful. Our theory is, that if we help you succeed, then we have gained a client for life. To acheive this goal, we are always modifying and adding to our list of services offered. If you need something that is not listed, we may be able to help, and if we do not have the ability to perform the task, we will recommend someone who can. We are in the business of long-term relationships. We succeed if we help you succeed.
Web Advertising - Print Design - Promotional Video's
There are a lot of ways you can promote your company's website. We recommend that you prominently display your web address on your business cards, letterhead, brochures, phone book advertisements, and E-mail signatures. But any savvy web user will tell you that the most advertising they see throughout the day are on the Internet. Search engines are a great place to start, but web sites related to your business are also a great place to advertise. Often companies that compliment each other will cross market one another. For instance you may see an ad for an auto-maker on an insurance site. You can use simple text ads, or complex graphical or flash ads; you can pay-per-click (meaning you pay only when someone actually visits your site), or pay-per-impression (best way to get name recognition).
Web ads level the playing field for all companies, big and small alike. You can set your budget to whatever you are willing to spend, and still see returns, the difference is how much business you get. The more you advertise, the more business you will get. But we do not recommend throwing advertising money out the door, hoping it will pay off. Talk to us about your target market, and we will suggest some strategies for maximizing your advertising budget. To start with, we always recommend text ads, since they are a low-cost way to spread the word, plus they are a good way to feel out different venues, to see which sites are most productive for you and pave the way for future broader marketing programs. Beyond text ads, full banner ads are the next step in web marketing, and lastly the E-mail marketing campaign.
E-mail marketing is usually one of the last steps for several reasons, a) It can be extremely expensive to do a quality distribution, b) Some companies do not want to be associated with SPAM, c) The best response rate to E-mail marketing is by existing or previous customers and you need a customer base to fully utilize the potential. However, E-mail marketing is the most profitable marketing strategy available, and will be important to your company's growth. The returns are good, but the cost can be high.
As a full service multimedia company, we also offer Print Design Services. We can create professional, custom business cards, letterhead, envelopes, brochures, catalogs, or whatever else you may need. We do the graphic design and layout in-house, and work with a local printing company to get you the highest quality print advertising available and then ship it out to you. If you already have a printer you want to you, great! We will work with your printer and send them the design. Do you need a logo to represent your company?
Do you need a promotional video to display in your office, at a trade show, or even on the web? Often a short promotional video can give a customer a brief taste for what your company offers without the pressure of talking to a sales person. A well-design promotional video can catch the attention of the viewer and impress them with their need for your products and services. In today's modern technological society, nearly everyone has their own access to video production tools, but not everyone knows how to use them correctly. We have a skilled video production team that we work with to make a presentation that your company can be proud of. We can even use our local musicians to compose original background music for you. Whether for advertising, training, or a sales pitch, you provide us the information and data, we will make it look and sound good.
Flash programming has become one of the hottest tools for web marketing. You can use interactive ads and banners, we can create a cool splash page for attracting interest in your web site, or you could go with an entire flash web site. As with any element of design, there are positives and drawbacks to using flash. Talk to us about what you need, and we can help you determine what the best solution for your company is.
Yes, we said it, Jingles. Some companies have created brand recognition by sound. This can be important, especially if you plan to do radio and/or television advertising in the future. Some companies you may recognize by sound are NBC, State Farm Insurance, ATT, Monday Night Football, I'm sure you can think of more. The point is that you can connect your jingle to your website, play it during a flash intro, or maybe your promotional video. Whatever your plans are, we can help. We work with several professional musicians and composers in the Milwaukee area to find the right sound for you. And because our name is on it, you know you are getting the highest quality work.